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 Expert  723585

Expert in Photography: Business Practices, Infringement, Licensing & Valuation

Available for your Consulting and Expert Witness Needs

New Jersey (NJ)
Education Work History Career Accomplishments Consulting Services Expert Witness Market Research

Summary of Expertise:

Listed with other top experts in: 

Over the past six years the commercial photography industry has effectively adopted web sites as the "only way" to conduct the business of licensing commercial photography.

Web site marketing combined with keyword searchable databases, when supported by high resolution digital file delivery, has quickly taken over the industry. This seachange shift in marketing and selling within the industry has made industry leaders out of mid-sized companies and put slow-to-convert companies out of business.

During the prior two years, as a sales and marketing consultant for a stock photography search engine company that provides aggregated search and additional web site technology solutions, he has had the opportunity to visit hundreds of key buyers and suppliers worldwide that depend on web sites to drive their businesses.

Designing a web site that efficiently and effectively delivers your marketing message while at the same time encourages users to access it regularly, is an art that can only be developed from extensive experience and a substantial amount of user input.

Having designed and supervised the building of not less than five e-commerce enabled B2B web sites within the industry, when coupled with the extensive amount of user and supplier input uniquely qualifies him as an expert with unique and advanced skills in this field.

He grew up in the stock photography industry. Over the past forty plus years he worked for not less than three major players as a senior executive.

He has performed and then supervised the execution of every production and sale-related function related to the licensing of commercial photography.

Eight years ago, he formed a consulting company in order to put all that knowledge to work on behalf of a broad range of clients.

He regularly provides Expert Witness consulting and testimony for litigation involving photography both on the state and national level. His specialties include providing expertise on valuation, copyright infringement and industry standards and practices.

He has provided additional services such as sales and marketing initiatives for industry start-ups, brokerage services for the sale of collections and individual representations for photo agencies and photographers.


Web design




copyright infringement



Show Secondary and Basic Areas of Expertise
Expert may consult nationally and internationally, and is also local to the following cities: New York, New York;  Yonkers, New York;  Newark, New Jersey;  Jersey City, New Jersey;  Paterson, New Jersey;  Elizabeth, New Jersey;  Bridgeport, Connecticut;  New Haven, Connecticut;  Hartford, Connecticut;  and Philadelphia, Pennsylvania.

Year   Degree   Subject   Institution  
1970   BS   Business   Hunter College  

Work History:
Years   Employer   Title   Responsibilities

1999 to






He runs a consulting photography providing services to producers and users of commercial photography

2003 to




General Manager


He is General Manager for a Stock Photography company that licenses imagery for commercial purposes such as advertising, publishing and consumer-orieinted uses. Responsibility for daily operations and supervision of staff

1999 to 2001


SuperStock, Inc




As President & CEO of SuperStock, Inc, a Stock Photo Agency headquarted in Florida he was responsibile for the ongoing operations of a $20 million business employing a staff of more than 150.

1980 to 1998


FPG International Corp


VP, Sales & Marketing


He was the Senior Executive responsible for a staff of 70 sales and marketing professionals for a Stock Photo Agency with annual sales of $28 million.

Career Accomplishments:

American Society of Picture Professionals (ASPP); Picture Archive Council of America (PACA - Through Expert's Firm); Picture Licensing Universal System (PLUS)

Consulting Services:
Selected Consulting Examples:
  • He works with attorneys involved in litigation concerning commercial photography. The uniqueness of the industry frequently requires that Expert provide consulting services that include the preparation of client's questions for examination at deposition and trial testimony.
  • Expert has personally negotiated or supervised the settlement of not less than 300 copyright infringement claims involving commercial photography. The combination of Expert's understanding of Copyright Law combined with the daily practical experience involving the licensing of commercial photography uniquely places Expert in a position to provide expert consulting and testimony relevant to damages and prospective awards.
  • Having participated in the sale or sales offering of a number of commercial photography collections and coupled with Expert's long-term experience in the stock photography licensing business, Expert is uniquely qualified to create and substantiate valuations for image collections.
Click the green button above to contact Expert for a free initial screening call regarding your expert consulting needs.  Expert is available for consulting to corporate, legal and government clients.  Remember, your initial screening call to speak with Expert is free.

Expert Witness:
Expert Witness Experience Summary:
He has testified in Federal Court on copyright infringement matters. He has testified in State courts in various juristictions on disputed photography related matters. In all instances, Expert has been certified before the Court as an Expert in the field of Commercial Photography.

Expert has had his testimony referenced in a ruling issued by the Federal Court.

Click the green button above to contact Expert for a free initial screening call regarding expert testimony, litigation consulting and support, forensic services, or any related expert witness services.  A few litigation needs include product liability, personal injury, economic loss, intellectual property (patent, trademark, trade secret, copyright), and insurance matters.  Remember, your initial screening call to speak with Expert is free.

International Experience:
Country / Region   Summary
Canada, South America, Europe, Asia, South Pacific   Through various ongoing client activities and business relationships, Expert has established and maintain relationships with the owners and senior management of commercial stock photography agencies throughout the world.

Language Skills:
Foreign Language   Description
German   He can carry on business conversations in German to the extent that he will understand what is being communicated and can make himself understood.

Market Research:
Expert has received a certificate from Columbia University's Graduate School of Business for Marketing Management.

Click the green button above to contact Expert for a free initial screening call regarding your marketing research, industry research, and company research needs.  For research needs involving multiple experts or secondary research, a Research Director can be assigned to coordinate the work into a custom report for you as a potentially quicker and more cost effective alternative to doing this work yourself or hiring a boutique consultancy.  Remember, your initial screening call to speak with Expert is free.

Additional Skills and Services:
Supplier and Vendor Location and Selection

Expert has numerous contacts with vendors and suppliers of all different types of services and products relevant to the stock photography field.


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