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 Expert  723859

Expert in IC - Strategies, Trends, Markets, Analog-Mixed-Signal Design, Modeling and Simulation

Available for your Consulting and Expert Witness Needs

Oregon (OR)
Education Work History Career AccomplishmentsPublicationsConsulting Services Expert Witness Market Research

Summary of Expertise:

Listed with other top experts in: 

He has spent approximately the last 10-15 years in business development, strategic marketing and corporate strategic planning. He has developed strategic relationships at executive (CEO, CTO) levels.

He was one of the first people to use the SPICE simulation program and has been a SPICE user guru. He has taught classes on the use of SPICE. He has been involved in modeling for SPICE, and has written a book on the topic that is still being used after 30 years. He was a co-founder of a company (Analogy) that developed the first commercial analog hardware description language (MAST) for a mixed-signal behavioral simulator (Saber). He was responsible for the models.

He was a co-founder of 2 companies, an early (pre-funding) employee of a third start-up and is presently working with another start-up company. He knows what succeeds in start-up companies and what doesn't.


business development


business strategy


corporate strategic planning


strategic market planning


strategic planning


strategic research planning


market trend


computer-based electronic system simulation


electronics modeling


Ohm's law



Show Secondary and Basic Areas of Expertise
Expert may consult nationally and internationally, and is also local to the following cities: Portland, Oregon;  Eugene, Oregon;  Salem, Oregon;  Gresham, Oregon;  Beaverton, Oregon;  Hillsboro, Oregon;  and Vancouver, Washington.

Year   Degree   Subject   Institution   Honors
1972   PhD   Electrical Engineering   University of California at Berkeley  
1966   MEngSc   Electrical Engineering   Univeristy of Melbourne  
1964   B.E.   Electrical Engineering   University of Melbourne   Hons

Work History:
Years   Employer   Department   Title   Responsibilities

2002 to 2007


IG Associates





He did market analyses, patent background work, market trends and analyses.

2003 to 2005


Ambric Inc



Director, Partnership Development


He developed strategic relationships at the CTO level, researched markets and helped determine focus, helped articulate Ambric positioning, prepared presentations, developed and organized the Ambric Advisory Board and was responsible for University relations and training

2000 to 2001


Cadence Design Systems


Systems Solutions Business


VP Solutions Marketing


He helped develop and articulate strategy for corporate and a new business unit. managed the Connections Program – a partnership program for competitors, he represented the division in the company's Customer Satisfaction Initiative and successfully promoted creation of a mixed-signal behavioral model library

1998 to 2000


Synopsys Inc



Executive Sponsor (Analog & Mixed-Signal)


He developed executive-level relationships for analog/mixed-signal solutions at major customers, co-ordinating and working with the sales force, helped resolve a major analog/mixed-signal sales force message confusion, was responsible for Texas Instruments at the executive level – helped develop strategy and relationships. The TI ASIC division chose the new Synopsys flagship product. He helped set direction and strategy for the new Nanometer Analysis and Test division and analyzed analog/mixed-signal synthesis companies for Synopsys strategic investment – Synopsys ultimately invested in and bought a recommended company

1986 to 1998


Analogy Inc




Co-founder and VP Modeling


He created and managed the team that developed the largest, most accurate library of analog, mixed-signal and mixed-technology behavioral models – a major factor in achieving sales growth from 0 to $15M. he led the team that created a NIST-funded, patented behavioral modeling environment, he managed entire Engineering for a short period, he created the University program that resulted in over 70 participating universities. He was a founding member of CDADIC, an NSF-funded Pacific North West mixed-signal University-Industry consortium and the outside face for Analogy on standards boards, conferences & committees

1972 to 1986


Tektronix Inc




Senior IC Design Engineer & Manager CAD Group


He designed a vertical oscilloscope amplifier IC with unprecedented thermal capabilities. developed strong university relations with OSU, UC Berkeley & Leuven (Belgium), created a world-class EDA group within the IC design division, and was a participant in conferences and workshops on program committees, panels and as a chair

Career Accomplishments:

IEEE. Very active in conferences (Chair to panels).

Publications and Patents Summary

Author of book "Modeling the Bipolar Transistor", a text book still being used after 40 years. Author of many papers.

Consulting Services:
Selected Consulting Examples:
  • Determined market potential for a new product
  • Did background patent evaluations for a patent firm
  • Did background simulation work for a patent firm
Click the green button above to contact Expert for a free initial screening call regarding your expert consulting needs.  Expert is available for consulting to corporate, legal and government clients.  Remember, your initial screening call to speak with Expert is free.

Expert Witness:
Expert Witness Experience Summary:
Performed patent background work
Click the green button above to contact Expert for a free initial screening call regarding expert testimony, litigation consulting and support, forensic services, or any related expert witness services.  A few litigation needs include product liability, personal injury, economic loss, intellectual property (patent, trademark, trade secret, copyright), and insurance matters.  Remember, your initial screening call to speak with Expert is free.

International Experience:
Country / Region   Summary
England   Gave 2-day seminar on modeling at Imperial College in the 1970s - twice

Market Research:
Strategic marketing, planning, trends analysis.

Click the green button above to contact Expert for a free initial screening call regarding your marketing research, industry research, and company research needs.  For research needs involving multiple experts or secondary research, a Research Director can be assigned to coordinate the work into a custom report for you as a potentially quicker and more cost effective alternative to doing this work yourself or hiring a boutique consultancy.  Remember, your initial screening call to speak with Expert is free.

Additional Skills and Services:

Modeling the bipolar transistor seminars. Author of a book "Modeling the Bipolar Transistor", which is still being used as a text book after 40 years


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