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 Expert  724472

Expert in Epoxy, Urethane & Water Borne Technologies, Primarily in Construction, wood, Coatings & Adhesives

Available for your Consulting and Expert Witness Needs

Education Work History Career AccomplishmentsPublicationsConsulting Services Expert Witness Market Research

Summary of Expertise: Listed with other top experts in: 
Strong polymer background and understanding of the structure/properties relationship allows for intelligent selection of raw material to formulate quality adhesives.

adhesive compounding


adhesive selection

Expert in curing agents utilized in epoxy adhesive formulations; ability to select the appropriate curing agent to meet various requirements including flexibility, toughness, high heat etc.

adhesive curing

Expert in 2-part epoxy structural adhesive formulations for both room temperature and elevated temperature cure (post cure). Developed epoxy adhesives for a wide range of substrates, including metals, tiles, plastic, concrete and wood.

adhesive formulation

In depth understanding of the theory and practicality of adhesive technology. Experience in surface preparation, product selection, application, curing mechanisms and failure analysis.

adhesive formulation technology

Strong knowledge and hands-on experience in epoxy adhesive manufacturing. Familiarity with machineries and process control of adhesive blending.

adhesive manufacturing

Sound knowledge of instrumental analysis including GPC, HPLC, DSC, UV, IR and Instron Universal Tester. Experience with testing methods including elongation, tensile strength, peel strength, pull-out tensile strength, cleavage, tensile lap shear, heat distortion temperature, glass transition temperature, creep, flexural, modulus, chemical resistance, thermal shock resistance, water immersion, heat resistance, etc. Understands the requirements for effective primer, product criteria and formulation.

adhesive testing


adhesive paper


adhesive paper


adhesive primer

Visionary leader and a growth-oriented, bottom-line manager. Understands the need for market segmentation/ targeting and positioning for maximum results. Ability to develop measures of segment attractiveness and select target segments. Activities would focus on developing product positioning and a marketing mix for each target segment.

business management


customer segmentation

Had experience in using a variety of fibers including fiberglass and Kevlar for reinforcing epoxy adhesives to improve their strength, impact resistance and toughness.

fiber-reinforced adhesive

Highly innovative with a natural tendency of thinking outside the box in both product development, design and marketing.


Strong experience in laboratory management with the ability to identify and recruit talents; aptitude for building and coaching a strong team to achieve maximum results.

laboratory management

Able to make difficult decisions, and select options needed for strategic business development. Experience in negotiation and start-up joint ventures.

management decision-making

Over 25 years experience in the manufacturing environment, including petrochemicals, rubber, adhesives, resin manufacturing, polymer synthesis, adhesive blending, prepolymer, amine adducting, coating blending, and dispersion. Familiarity with machinery and procedures.



material product development

Ability to recognize new opportunities and to initiate and champion developmental projects to completion, with the necessary skills to infiltrate target markets.

market potential

Experience in developing consumer-based products. Founder and managing director of Zeraus Products (www.zeraus.com) with products that are focused primarily on the consumer/residential market. Experience with product design, packaging, literature, advertising, market concept and dynamics.

new consumer product development

Outstanding track record in new product development from conceptual and preliminary phases to full scale commercialization. Throughout his career, he has successfully developed numerous new commercial products for existing and newly modified markets. They are now generating millions of dollars in sales in Canada, the U.S., Europe and China.

new product development

Upgraded a broad range of product families as well as initiated and directed product development programs leading to numerous new commercial products for local and export markets. Strong leadership in managing technology for maximum results.

new product development management

Handles operations management responsibilities including production, QC, R&D & purchasing.

operations management

Understands the factors contribute to coating failure. Expert in coating formulations and defects.

organic coating defect

A recognized expert in epoxy, urethane and water-based technologies for a wide variety of end-uses, including: industrial & architectural polymer floorings, wood coatings, epoxy/urethane hybrid technology, epoxy terrazzo, self-leveling & trowelable surfacing, chemical resistant coatings, high heat epoxy systems, traffic deck membrane systems, deck coating & stains, and bridge deck overlays.

organic coating material

Familiarity with the organic coating application process.

organic coating process

Solid academic polymer background and understanding the structure/properties relationship; ability to make sound decision regarding polymer selection.

polymer selection

Extensive experience in polymer testing and characterization; strong background in analytical chemistry and instrumental analysis including GPC, HPLC, DSC, UV, IR and Instron Universal Tester.

polymer testing

Understands the durability concept based on product design and formulation used. Designed and implemented a highly sophisticated testing machine to test the accelerated field performance of flooring systems and other related products (paper presented at TRFA meeting in Montreal of 2006).

product development cycle time

Highly skilled epoxy formulator; experience in product modification and improvement to meet specific requirements.

product formulation

Strong academic and practical experience in polymer testing and characterization; obtained advanced graduated courses in analytical chemistry combined with 25 years experience in product testing and evaluation both in the lab and the field (jobsites).

polymer testing

Highly experienced and talented in product modification and improvement of existing formulations to meet specific requirements or for cost reduction.

product improvement

High achiever; self-motivated professional with well-developed organizational, planning and problem solving skills; proven ability in handling diverse responsibilities and meeting deadlines in a fast-paced multi-tasking environment; able to work through challenges; ability to identify and recruit talents; aptitude for building and coaching a strong team to achieve maximum results; sound interpersonal skills and the ability to work successfully within a team-environment.

product management

25 years experience in the manufacturing environment dealing with batch makers, industrial and processing engineers, and quality assurance departments.

product manufacturing

Strong expertise in product testing and evaluation both in the lab and the field.

product testing

Experienced in-process quality control to maintain product quality.

production control

Exceptional formulating strength combined with a strong academic background to ensure rapid development of new products. Has excellent track record of successful development of numerous commercial products.

rapid product development

A 25 year excellent track record of research and new product development. Conducts employee performance evaluation, designed and wrote laboratory employee job descriptions, designed and implemented forms for technical development initiation, introduced new products to the marketplace, reporting of job problems, technical service requests, conducted brainstorm meetings to identify new market opportunities and designed R&D products to accommodate them.

research and development

Extensive R&D experience with both Canadian and multi-national organizations, held senior positions, including Vice President of Technology, Chief Chemist, and Manager of Research & Development.

research and development management

Well recognized in the field as one of the fastest developers of quality marketable products in the nation.

research and development productivity

Proven ability in handling diverse responsibilities and meeting deadlines in fast-paced multi-tasking environment; able to work through challenges.

research management

Has a strong academic background in polymer chemistry and thermoset resins.


Has a strong academic background in polymer chemistry and thermoset resins.

resin chemistry

Expert in thermoset resin formulation of epoxy and polyurethane.

thermosetting adhesive formulation

Show Secondary and Basic Areas of Expertise

Often requested
with this expert:

Adhesives for Medical Device, Biotech, Pharmaceuticals,...
Adhesives, Sealants, and Coatings
Adhesive Consulting, Formulating, & Research in Structural,...
Adhesives and Sealants

Year   Degree   Subject   Institution  
1981   M.Sc   Polymer Chemistry   Queen's University, Kingston, Ontario  

Work History:
Years   Employer   Department   Title   Responsibilities

2006 to






President & General Manager


Responsible for the overall business activities including technology, marketing, sales and operations

2000 to 2008


CPD Construction Products




Cheif Technology Advisor, Canada & China


Responsible for the overall technical activities including R&D for both Canada & China operations. Held previous positions with CPD as VP Technology & Marketing and Chief Chemist.

1998 to 2000


Becker Acroma, Brantford, Ontario




Senior Chemist


Responsible for water-based wood coating

1989 to 1998


Sternson Limited, Brantford, Ontario




Manager, Research & Development


Responsible for the overall polymer R&D activities (epoxy, urethane & water-borne)

1986 to 1989


Ciba-Geigy Canada, Mississauga, Ontario




Development Specialist


Responsible for product development of epoxy/urethane structural adhesives and tooling resins

1983 to 1986


Timminco (Industrial Adhesives), Toronto,




Senior Chemist


Development of new & advanced technologies including hot melts, polyurethane, acrylic, vinyl acetate solvent and water-based adhesives for the packaging and product assembly industries

1981 to 1983


Polysar Ltd, Sarnia, Ontario


R &D


Research Chemist


Conduct exploratory research in butyl rubber and cationic polymerization area

Career Accomplishments:

member of " Thermoset Resin Formulators Association" (TRFA)

Professional Appointments

Founder and president of Zeraus Products Inc. www.zeraus.com

Selected Publications and Publishers  
 - Thermoset Resin Formulators Association  
 - Canadian Journal in Chemistry  

Consulting Services:
Selected Consulting Examples:
  • Provides on-line expertise consulting service to our operations in china through e-mails and MSN since 2003. This service includes formulation development/improvements, raw material sourcing, field application, product recommendation, specification/data sheets, product testing and evaluation, field problem solving and product failure analysis.
  • Provided product development and consulting service (under the name AZ ADVANCED POLYMERS) to one client in Manitoba through phone, fax and internet in 1997. The product was successfully commercialized in large scale since 2000.
  • acts as internal consultant and technical resource to his current employer
  • Provides field expertise over the phone or via site visitation to his clients/customers
Recent Client Requests:
  • Expert in adheisives to assist with market development and formulation.
  • Expert in intota.com for consulting on Thermal curing of epoxidized vegetable oils and acids.
  • Epoxy expert needed for consulting regarding an epoxy qualification plan.
  • Adhesive expert needed for consulting on powder adhesive.
  • Expert for consulting on Alternative to elotex.
  • Expert in adhesive manufacturing for consulting on Glue Stick Formulation and Filling.
  • Expert in chemistry for consulting on epoxy product formulation/breakdown.
  • Expert in adhesives for consulting on new formulation of PU adhesive, short cure time at room temp.
  • Polymer expert for consulting on applications [markets] for a family of polymers.
Click the green button above to contact Expert for a free initial screening call regarding your expert consulting needs.  Expert is available for consulting to corporate, legal and government clients.  Remember, your initial screening call to speak with Expert is free.

Expert Witness:
Recent Litigation Client Requests:
  • Epoxy flooring expert for consulting on product selection.
  • Expert in methacrylate adhesive for consulting on roadway materials.
Click the green button above to contact Expert for a free initial screening call regarding expert testimony, litigation consulting and support, forensic services, or any related expert witness services.  A few litigation needs include product liability, personal injury, economic loss, intellectual property (patent, trademark, trade secret, copyright), and insurance matters.  Remember, your initial screening call to speak with Expert is free.

International Experience:
Years   Country / Region   Summary
2003 to 2007   China   Supervises and manages R&D activities to our subsidiary in china since 2003.
1988 to 1989   Egypt   worked as technical director with Ciba-Geigy Egypt operation (joint venture)
1997 to 1997   Sweeden   trained for 4 weeks in water borne wood coating area with Becker Acroma International
to   Worldwide   travelled to many countries around the world including England, France, Spain, Italy, Holland, Norway, Sweden, Denmark, China, Lebanon,Jordan, Egypt & USA.

Language Skills:
Foreign Language   Description
Arabic   very good

Market Research:
Considered one of the top epoxy expert in the construction industry with regard to material/application knowledge, field performance, failure analysis, Dealt with property owners, consultants, architects and engineers with regard to product specifications, dealt with customers and provides solutions and training and well abreast regarding industry/market trend as well as technology.

Click the green button above to contact Expert for a free initial screening call regarding your marketing research, industry research, and company research needs.  For research needs involving multiple experts or secondary research, a Research Director can be assigned to coordinate the work into a custom report for you as a potentially quicker and more cost effective alternative to doing this work yourself or hiring a boutique consultancy.  Remember, your initial screening call to speak with Expert is free.

Additional Skills and Services:

Numerous continuous educational courses and seminars including technology management, organizational behavior and marketing management, polymer technologies, adhesive basics, coating additives, concrete & wood restoration and protection.

Supplier and Vendor Location and Selection

As VP, Technology & Operations, he was responsible for all activities with regards to planning and procurement for uninterrupted supply of raw materials; managed vendor relationships. Successfully negotiated raw material prices and contracts with suppliers leading to an average of 20% savings as well as substantial improvement of the company bottom line Strived to secure lowest material cost, ensured continuity of supply and communicated future material needs to vendors. Identified, initiated contacts and validated raw materials in the Far East market for our joint venture operation in SH, China

Other Skills and Services

Creative with a natural talent in the design and development of marketing strategy, brochures and other sales promotional materials Experienced with international business cultures (North America, China & Middle East) Familiar with ISO 9000 working environment


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