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 Expert  728734

Expert in Experienced Product Development & Consumer Marketing for Food Companies

Available for your Consulting and Expert Witness Needs

Massachusetts (MA)
Education Work History Career Accomplishments Consulting Services Expert Witness

Summary of Expertise:

Listed with other top experts in: 

Expert leverages 20+ years CPG experience at Gorton's Seafoods for clients of her company. She launched the business after leaving Gorton's and learning through months of networking and meetings with food and seafood companies, that her experience would be of value to companies who can't afford to hire a full time marketing executive with her background and track record. Her focus is on growing revenue by helping clients with product development & consumer marketing projects.

At Gorton's Seafoods she launched several major new product and business initiatives, managed an international turnaround, and developed a new direct-to-consumer business. Products she developed grew to represent 20% of sales and propelled the company to #1 national brand share. She is leveraging this experience to achieve similar results for her own clients.

The key to Expert's success has been great communication and team building skills together with the ability to turn an intuitive understanding of consumer and customer needs into revenue. What sets her apart is her incredible drive and the ability to embrace new challenges and rally a team to the mission.


consumer product marketing

Show Secondary and Basic Areas of Expertise
Expert may consult nationally and internationally, and is also local to the following cities: Boston, Massachusetts;  Worcester, Massachusetts;  Springfield, Massachusetts;  Lowell, Massachusetts;  Cambridge, Massachusetts;  Brockton, Massachusetts;  New Bedford, Massachusetts;  Fall River, Massachusetts;  Manchester, New Hampshire;  and Providence, Rhode Island.

Year   Degree   Subject   Institution  
1987   MBA   Marketing   Babson College  
1978   BA   Russian Civilization   Smith College  

Work History:
Years   Employer   Title   Responsibilities

2002 to 2009


Gorton's Seafoods


Director of Marketing


She was responsible for launching and managing all aspects of a direct to consumer gourmet seafood mail order business.

2000 to 2002


Gorton's Seafoods


Senior Marketing Manager


She managed the Canadian market, supporting the sales force in 3 regions, directed new consumer marketing initiatives, and launched new products

Career Accomplishments:

American Marketing Association, Cape Ann Chamber of Commerce, MENG (Marketing Executive Networking Group).

Consulting Services:
Selected Consulting Examples:
  • She developed a new product process for National Fish & Seafood in Gloucester, Massachusetts.
  • She conducted consumer research for Harbor Sweets in Salem, Massachusetts.
Click the green button above to contact Expert for a free initial screening call regarding your expert consulting needs.  Expert is available for consulting to corporate, legal and government clients.  Remember, your initial screening call to speak with Expert is free.

Expert Witness:
Click the green button above to contact Expert for a free initial screening call regarding expert testimony, litigation consulting and support, forensic services, or any related expert witness services.  A few litigation needs include product liability, personal injury, economic loss, intellectual property (patent, trademark, trade secret, copyright), and insurance matters.  Remember, your initial screening call to speak with Expert is free.

Language Skills:
Foreign Language   Description
French   Studied in France for a year and became fluent in French.
Spanish   Has taken multiple courses and has some familiarity with the language.


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